4 Ways to Promote With First Friday PDX

Artists and galleries looking to promote an upcoming art event opening on First Friday can be assisted using a few simple social media tips. In order to bring a larger audience to your space and generate more awareness of your creativity and news a consistent approach to social media and forming alliances in the community are needed.

Connect on social media outlets

First Friday PDX uses Facebook, Twitter, Meetup and soon we will add Instagram. If you connect with us, we can be on the lookout when you post news, events and updates. Check out our gallery and artist page to see other businesses in the community from which social media alliances can be formed.

Announce participation in First Friday PDX

On your website, blog, newsletter or other social media announce that you are a part of First Friday PDX and link to our website or Facebook page.

Once you plan on opening for First Friday on a recurring basis we recommend repeating this kind of post at least a few times a month because repetition tends to draw more visitors to your posts and over time this will create a buzz!

Use Google to search for instructions on how to tag and share using social media platforms. Below we have listed instructions for Facebook.

publish Events and Updates

Use your Facebook page to create an event with your contact information (include your address and First Friday open hours.) This provides our First Friday PDX page with a link to promote you.

Along with the show opening details, add a short description to the event about what you are currently working on and a brief bio/about you section. Share this event with your friends, family and fellow artists.

When you write a post or create an event description type our page like this: @First Friday PDX. Our name name will now show up as a blue link to our page in the message and the entire message will show up on our page’s WALL and be visible to all of our fans. Don’t forget to use our hashtags #firstfridaypdx #1Fpdx in the keyword area along with any other relevant keywords. This will allow us to easily share your event from one location using additional page tools.

When creating your event make First Friday PDX a co-host and it will automatically add your event to our featured events AND post the event to our main newsfeed.

Another way to promote is to share your event as a post to the First Friday PDX page and we can share your event to our main feed.

Submit news updates

We write a press release about First Friday happenings and submit it to many local press outlets on a monthly basis. Our press deadline is the 17th of each month. Most of the time we can include your event or news update if submitted in time. If you plan on participating in First Friday on a recurring basis we can announce you as a newcomer on our social media outlets. The best way to submit your information is to email us with your photos and press releases and be sure to add our press email press@firstfridaypdx.org to your mailing list .